Interesting article demonstrating the efforts of social media sites (such as twitter) to enter the e-commerce game: http://bits.blogs.nytimes.com/2010/07/06/twitter-gets-into-e-commerce/
Interesting article demonstrating the efforts of social media sites (such as twitter) to enter the e-commerce game: http://bits.blogs.nytimes.com/2010/07/06/twitter-gets-into-e-commerce/
The @earlybird exclusive offer that Twitter is doing actually sounds like a pretty good idea. The covenience is definetly there, especially for twittering fans. No more flocking to stores 8 a.m. in the morning to get the earlybird special.With a click of a button, the deal is yours...However, they possibly could lose fans as well...
ReplyDeleteThe convenience aspect is definitely prominent. Getting deals and discounts online in an instant is much easier than bringing a coupon into a store. It is important to target the retailer products to an individual who is "tweeting" about the product or something that could be related to the product. Otherwise, Individuals may see the promotions as simply another advertisement for them to ignore on the page. It is important to target the right people initially in order to avoid the risk of them overlooking the exclusive offers.
ReplyDeleteI think this sounds like a great idea too! The popularity of social media has really taken off recently and people will do just about anything to save a little bit of money, especially in economic times like these. I can see @earlybird having many more followers in the near future.
ReplyDeleteThe @earlybird is a great way for social media expansion. Twitter has become a daily routine for people all over the world. Twittering has been a new rave for sometime now. Without a doubt, @earlybird will gain many follers because everyone loves deals and discounts. So why not add a Twitter page making it more convenient for retailers and consumers?!
ReplyDeleteThe @earlybird is a very innovative way to get products out there. Social media is taking over and all establishments need to keep up. Adding this will not only save people time and money but it is an even further step in the world of social media.
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