Saturday, November 13, 2010

Capturing Hearts, One Upgrade at a Time

http://www.nytimes.com/2010/11/14/business/14every.html?ref=technology

1 comment:

  1. I think this was a great idea on their Apple. Many companies forget the value of retaining current customers and just focus on attracting new customers. Maintaining current, loyal relationships with customers is more cost-effective than constantly reaching out to new customers.

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